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Sales Manager - Credit Cards - Mumbai Full-time Job

1 year ago Bank Mumbai   117 views
Job Details

Job description

Job Purpose

  • To Achieve Fincon budget of Branches assigned, along with the desired activation rate.
  • To drive credit cards sourcing through Digital route.
  • Drive Productivity, manage costs of acquisition and ensure compliant sourcing processes
  • Build and nurture relationships with the branch managers, PB, Relationship Managers and key employees for Lead generation
  • To coach, mentor and motivate the team to enhance productivity, conduct training and refresher sessions
  • To drive X Sell like Smart Pay, GHI, Forex, Card for sure, One Assist, Standing Instruction on Debit Card and Debit Card upgrades, Smart-Hub App.
  • Adherence to laid down sales processes
  • Right Card To Right Customer” approach by upgrading existing card to ensure increased usage and spends
  • Cross Sell to existing carded customers to ensure higher activation and usage.

Job Responsibilities(JR) : 6 – 8 Areas

Actionable (4-6)

To Achieve card Fincon Target of Branches Assigned

  • Build relationship with Branch resources/staff
  • Proper training of Card features to branch staff
  • Proper Training to branch staff on STP mode of card issuance
  • Regular MIS sharing with RBB on branch wise achievement –MTD/YTD
  • Regular MIS sharing with RBB on branch resource level status on LG AND LC
  • Periodic planned visits to branches managed for discussion on MTD/YTD achievement, LG & LC discussion, Card activation level, discussion on card

Opportunity for pushing WL clients, to be planned and reviewed through the tool of COGENT

  • Proper communication of Income generation through Card issuance
  • To drive X sell
  • Driving all X sell parameters like Smart pay ( Excl pre-paid), Add-on, Forex card , Card for Sure, GHI, one Assist, Loan on cards (Jumbo/Insta/SmartEmi) Standing instruction on debit card
  • SMARTHUB APP is a core X sell objective to be sold to all Business card/Self-employed customers.
  • Opening CASA account for all Open market and through In-house client reference.
  • Selling other bank Assets product like Consumer Durables Loans, PL, BL, Auto Loan, TW loan etc.
  • BDR hiring & Mentoring
  • Interviewing and shortlisting right candidates for the role of BDRs
  • To ensure proper and Timely hiring basis the budget available
  • To Coach the BDR team on product & process
  • To motivate and mentor the team for improving productivity
  • To conduct timely training and repeated refresher sessions.
  • Ensure timely updation of PLP changes are communicated to BDR team and explained on same.
  • Adherence to laid down sales process
  • Mandate visit to branches managed for discussion on MTD/YTD achievement, LG & LC discussion, Card activation level, discussion on card Opportunity for pushing WL clients.
  • Cogent process to be followed and timely updating visits and discussion for all branches managed every month.
  • Timely updating CRM/DAP leads and tracking to ensure TAT is maintained
  • Timely updating of trigger leads
  • Adherence of curing process for NON TASU curable
  • Timely spot audits to be conducted of BDRs to check the hygiene among teams
  • Timely response to QIG complaints and queries
  • Right Card to Right Customers
  • Cross sell on existing Carded clients to ensure higher activation and usage
Company Description
HDFC Bank Ltd was promoted in the year 1994 by the premier housing finance company of the country, HDFC Ltd. The Bank commenced operations as a Scheduled Commercial Bank in January 1995. Today the Bank has a nationwide network of over 2000 branches and 5624 ATMs spread over 996 towns and cities across India The Banks American Depository Shares (ADS) are listed on the New York Stock Exchange (NYSE) and the Global Depository Receipts (GDRs) are listed on Luxembourg Stock Exchange.
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